SKinney has been raging at doing the affiliate marketing thing - I swear the dude could make holding a ketchup Popsicle look like a great idea to a lady wearing white gloves!

My affiliate marketing is more of the slow and steady revenue stream - but hey, it makes money and I like it. I tend to stick to products I have used or know someone that has and natural health or self improvement products are my faves to promote.

So, my latest endeavor was a home remedy guide on Clickbank for bacterial vaginosis. I did the usual thing and built the review site, created a few articles and posted them around linking back and did the social marker thing and I made about $200 a week average and I was spending a big $5 a day on Adwords to drive traffic to my site.

Then… the people stopped coming overnight and my ads weren’t showing. SKinney took one look at my stats of death and said, “Bet your ad quality score sucks”… but my ads were rockin’!

So I logged into my Adwords account and suddenly my keywords weren’t showing any longer for searches ” Quality Score: Poor (1/10) ” How the heck did I go from thousands of impressions a day to NONE?????
(How the heck did SKinney know that would happen and why didn’t he tell me?????).

I was annoyed and although I didn’t think so at the time, it was actually a great thing that happened to me because I learned a lot - I learned how to make my pages super relevant, have better quality Adwords and on top of it all, having more relevance lowers your PPC. More hits and less money? You bet!

Here’s what I did and if you’re spending too much on Adwords or you want to lower your PPC and get more targeted hits, hopefully this will help you out too:

1- Organized My Keywords
yeah okay, I’m terrible about that - I add big lists of targeted keywords and I know better - this made me take each group of keywords and put them together in related lists and I had 5 groups of about 15-20 keywords each. If you don’t already utilize the Adwords Editor - I HIGHLY recommend it for making tasks like this super, duper easy.

2- Kill Your Ads and ONLY Show Relevant Ads
Now take the keywords in each group and make a relevant ad.  By relevant, I mean make your ad have the keywords you’re gunning for. I put natural home remedies for BV together and signs and symptoms together and created ad copy that addressed those keywords specifically within each group. This will make my ad groups really go with the keywords they are representing and that way raises the relevance to Google.

3- Do a Little Testing
Also, take the time to see which ads perform the best and kill the rest - you should have a great idea if you run 2 weeks worth of ads and see which ones get the click throughs and sales. Another reason having smaller adgroups and targeted ad copy really works to find out what types of ads are really selling for you.

4- Exercise Your Keyword Matching  Options
When someone searches for a keyword phrase, you don’t want to spend valuable $$ on curiosity clicks. It’s a good idea to not even use broad matching keywords for most Adwords campaigns. I use only “phrase” and [exact]. Usually I will put both keyword phrases that I am targeting in parenthesis as well as brackets to harness both phrase and exact matches and help target my audience a little more.
ALSO - under negative keywords put this keyword  in -free. It will eliminate clicks from people searching online for “free this” and “free that” and if they are searching for free stuff they obviously don’t wanna spend any money on a product.

5. Rev Up your Product Page
A mere review page with links to an affiliate products isn’t considered very relevant so you still need to do all the important SEO things for your product. PLR articles for relevant information, deep link building, use the most relevant keywords on your pages. And speaking of pages, for greatest relevance, Google says on its own pages what it wants to see most and considers essential site pages : privacy policy, about us page, terms and conditions page, contact us page are all considered very important. Make sure they are accessible from the main page and a newsletter page or blog page is a great idea too.

And in a nutshell, that’s what I did to hop up the relevance of my affiliate page. It took a little time, but it paid off in just 4 days.  My ads were considered more relevant, I was getting far better placements and best of all, my budget was even lower.

If you do the affiliate marketing thing, you know the PLR articles can be gold for helping increase the relevance of your website or blog as well as bring people interested to your site to read what you have posted.

I’m going to share another niche with you that you may have thought about but considered it too tall an order to do yourself - don’t be intimidated…. I’m talking about flipping websites for profit.

Dave Hermansen has written a very cool and easy to follow guide on how to flip websites for a profit and even if you only have the lightest knowledge about how it works - he will take you through the process from start to finish.
There’s a good overview of what he’s offering here at Flipping Websites for Profit and you can get a good idea of what he’s talking about.

Anyway - just wanted to share that with you - thought you could use it~!

I’ve had a good number of emails (Thank you!) from people with questions about our PLR by Email. Our PLR is a little bit different anyway as we do not charge a membership fee and our clients get to see what they are getting - that’s why our first time clients usually become long-time clients.

PLR by Email is a subscription service but it’s only $25 a week so the works out to $5 an article. We limit every niche to just 50 members. This keeps your exclusivity rating on the web and of course adding links or spinning your content a little will make it even more “yours”.

Once the niche is filled you’ll have to wait for an opening and they do happen as it’s not unusual for people to get into a niche- build it up a for a while and then get out or sell the website/blog. When they leave their subscription, an opening for you will happen. Just fill out the form under the category you want to be considered for and we’ll put you on the waiting list!

Delivery options - we originally offered a once a week delivery but not one person wanted it. Everyone chose daily service so we just deliver the PLR by Email articles by 7am EST every morning.

Are the articles written by Keyword Content writers?
That’s a big Y-E-S. We do not outsource -period. We use only our usual crew of creative maniacs to do all of our articles and that’s why we can be sure of the high quality of the content.

There are no contracts and you may cancel at any time and you can pick up your subscription at any time too.

I think that’s it, if I missed anything - just ask here or drop me a line jolynn@keywordcontent.net and in the meantime - check out PLR by Email.

For a while now we have had some steady clients write and tell us they didn’t have time to come download new article sets. So we would email them. One person told another we really couldn’t say, “Okay we do this for this person but not this person.”
So we started doing it for several people.

We decided to open up the currently active categories if you buy by the year it’s a heck of a good deal to get PLR by email at nearly $400 off what you would pay. Even weekly it’s still a great deal at only $5 an article and the articles are delivered before 8am EST every morning so you can get up and post on your website or blog and then get on with your day instead of hitting the PLR sites, downloading, unzipping, uploading, blah blah blah. This is time saving, economical and convenient.

As usual, all articles are created by our own staff of in-house writers and because they are written using the most current sources possible, you get really up to the minute, good and informative information to use on your website or blog.

Take a gander at our current offerings and get in on the action too at PLR by Email!

If you’re reading this post, you already know the value of using PLR articles to help drive traffic and not only provide interesting content for your site, but entertaining and informative content as well, it’s important to give your website visitors a reason to come back right?

Here’s a cool little trick you may not be currently using but it’s worth it.

If you’re in business online, you know how to use keywords and you no doubt have your own “hit list” of keywords that you target either through organic optimization means, Adwords or other PPC campaigns or a mixture of the ways.

Now, keep those main keywords, but go for the lesser used keywords too.

Let’s say you have a website that sells electric dog polishers. You target that usual main keywords such as “electric dog polisher”, “using electric dog polishers:” or “buying electric dog polishers” however if you use the Keyword Tool at Google or Micro Niche Finder (available here : www.micronichetool.com/profitstreams.html) and when you do your regular keyword research, make a special not of the lowest searched words or keyword phrases. If you can make them relevant to your content - you’ll get extremely targeted clicks and low cost per ad for people that are really interested in yoru product.

Let’s say for electric dog polishers, the lowest searched keyword phrase is  “solar powered dog polisher”. It  may only get 150 searches a day, but hey if I have access to them or can find a affiliate program that sells them, it’s relevant and I can make money from it with a very low cost per click PPC rate.

If you don’t already use this trick, check it out - it’s a good one to use to help drive traffic without spending a ton of money doing it.

We moved our website to larger servers to accommodate the increased demand for bandwidth (yes, it’s a problem I’m happy to have) so we’re a little behind on posting the new article sets but we should be caught up shortly.

ALSO for this coming week - here are the PLR article topics that are being written right now!

PLR Articles for Weekending 08-17-2008

Hip Hip
Auto Warranty
Online Business
Computer Software
Home Schooling
Spices
Asthma
PS3
Clean House
Job Interview
Name Change
Birth Control
Raise Credit Score (written by the former CEO of a credit bureau reporting agency)
Dog Training (written by a former pro dog trainer)
Smoker’s Rights
Halloween
Hinduism
Tornadoes
Teen Drug Use
Golf
Office Attire
Caribbean Cruise
Destination Wedding

We also have some special requests that are being written this week and should be out over the coming weekend.

Poker Lovers PLR
CPA PLR Articles

I have gotten some questions about our PLR articles structure and here it is:
We wanted to keep it easy to use and not force our clients into a membership situation where they got articles they couldn’t use. We release anywhere from 100 to 150 articles a week and everyone has access. Just come to our site, choose the topic you need and see if what you need is there. If it isn’t, don’t be shy - request it! If we do the keyword research and find it’s a good fit, we usually write the requests within a week.

Also, take advantage of the content spinners, the article submitters and the affiliate programs. We want to see you succeed. Many of our clients have had good success using Andrew H’s “Niche Marketing on Crack” those type of money makers are ideal for using PLR articles.

I don’t really mind that 99.9% of the PLR out there is basically garbage. Actually it’s great for business. My own writers do our PLR and they are the same writers that would be doing a $70 set if you ordered a set of 5 articles on dog training, wedding dresses or other keyword phrase/theme. The beauty of PLR articles is that since we do the research and pick the keyword phrases the writers get to work on topics they know and love and most importantly, have experience in.

I’ve gotten some wonderful emails from folks that have bought our PLR sets and were happy to find out the quality of our PLR articles.
Another task my writing company gets called to do is to rewrite PLR articles that people have purchased from other companies. I had a guy send me 100 PLR articles that he’d bought for $15 (all 100 articles were $15) and to be honest they were shockingly bad. I mean even for overseas written content they were horrible. He wanted us to spin them - we wound up literally recreating every paragraph because they were so generic, bland and horrible.

For the niche market of fresh seafood, one of the articles had a killer couple of sentences that have become kind of a joke around here. The article was talking about buying fresh seafood in a restaurant and the sentence went a little something like this, “When you are eating fresh seafood in a restaurant environment, you should take care to dress for the occasion as fresh seafood can be a messy ordeal if you aren’t wearing clothing. Clothing that fits the bill for eating fresh seafood is anything that covers the body, always wear clothing to eat fresh seafood as a safety precaution.”
Which has led to jokes around here, “I’m wearing safety clothes let’s go get fresh seafood!” or “Is that fresh seafood?” Apparently the shrimp on my plate can no longer be called “shrimp” it must now be referred to as “fresh seafood”.

Anyway - we are really happy with the turnout we’ve had. We’re going to continue to add article sets as they are requested (don’t be shy about requesting something you need for your niche) and also we have over 450 sets that we have keyword researched being written every month.

Quality PLR articles are so good for your website or blog. If you’re putting up interesting content - people will come - they will use StumbleUpon, Delicious and other social markers to pass your website on and heck who knows, you might even get a bulletin posted at MySpace about your site. Point it, viral marketing is a powerful thing and if you’re putting up crap (sorry but that’s what most PLR is) content then people won’t come and the search engines will leave you in supplemental results and in a nutshell, your dreams of making $$$ off affiliate programs or Adsense will die on the vine.

Use quality PLR articles and get good content. I’m really proud of the articles we put out and we monitor them from start to finish so we can oversee all the content and make sure it’s top notch.

And that’s all the news that’s fit to print today!

PS - no matter who you’re voting for - this was funny!

Hi there!

We will be releasing the following article sets over the next several days between today and August 9th:

You can either go straight to the topic set from this page or just click the PLR - Site Map to see all the articles at once. Remember, these are not outsourced garbage PLR articles - our own inhouse staff of writers do the keyword research, look for interest on the topics (by average search amount), best possible KEI for every topic, and write these articles to be gently keyword enhanced as well as entertaining for your human website visitors. If you are setting up to make money via affiliate programs or pay-per-click ventures, these keyword articles will help jump start your site’s popularity.

And without further ado…here is the big list o’ topics

Topic                               Keyword

Arts                                  clip art

Auto                                 auto parts

Business                          business cards

Computers                      buying a computer

Education                        alternative schools

Food                               herbs

Health                            Allergies

Hobbies/Games            video games

Jobs/careers                 work at home jobs

Legal                            prepaid legal

Parenting/preg             pregnancy problems

Personal Finance          mortgage refinance

Pets/Animals               exotic pets

Politics/News              September 11

Relationships/Fam      Thanksgiving

Religion                       Christian

Science/Environment  Hurricane

Society/Lifestyle         Tattoo Art

Sports                         Martial Arts

Style                            handbags

Travel                          Travel planning

Wedding                      Wedding Dress

We will post them as they come out of editing so just check back and  towards the end of next week we’ll release the list due to be published by August 17th.

We like to put out at least one set per topic per week, because that way you have a constant stream of articles that fit your niche and remember, if you need something specific, just request it - we can usually turn those around and have them posted in 5 days or less and requesting a topic is FREE.

Wishing You Much Success!

Good News! New Lower Pricing on Articles -
No Memberships EVER!

We were talking last night and we were seeing that with the sets that are in the process of being written right now as well as the PLR article sets that are scheduled to be written every month - we will be posting more than 450 articles per month so since we have so many article sets we decided to lower the pricing to $2 per article - that’s just $10 a set - a great deal for our customers!

Why Short Stacks of PLR Articles?

We sell short stacks of articles (5 per pack) because let’s face it - by the time you write 10 articles around say, cell phone ring tones for example, it gets a little tired and repetitive. in the last 4-5 articles.  In a shorter stack, you can keep the content and keywords fresh in a smaller set and allow our customers more diversity in their topics while still keeping the keywords and theme consistent of the website or blog.

Also we take requests for article sets and in most cases you’ll see them posted pretty quickly. We don’t outsource articles either; the same articles that you buy from us in our PLR section are researched and written by the same writers that our clients order from meaning what you would pay $70 on a custom order you can get for just $10, the reason is because our writers are researching keyword phrases/keyword themes and writing about niches they want to write about with a much longer deadline instead of the crunch of a 1-3 day custom order and they are writing about niche topics that they not only have good working knowledge of (such as our retired attorney that writes for us, an ex-CEO of a credit bureau reporting agency, a criminal background and skip tracing expert, a writer that was a long-time a mortgage loan officer, used car salespeople, auto detailers, a teacher for special needs children, a professional musician, a professional dog trainer, an organic living and alternative energy enthusiast and many more individuals contribute their writing skills) the result is that our clients get excellent, well-researched articles that the search engines as well as their site visitors will enjoy and come back for more.

We have a great diversity of people from many backgrounds with many cool life experiences that make them writers with good inside knowledge on many industries and niches. They write what they think will have a good customer draw for the websites and blogs of our clients and they write what they know.

In All Due Fairness…

To be fair, everyone that has already purchased article sets at $20- you should find a refund on your method of payment for $10 for us! contact jolynn@keywordcontent.net if you don’t see $10 in your account today -  - we want to make sure we didn’t miss anyone, and we got the bright idea to start doing this about 2am this morning so ….well, we’re human so just contact us if we missed you.

Thanks everyone for making our PLR article division rock!

SKinney and JoLynn